Copywriter

AdPushup is an award-winning ad revenue optimization platform and Google Certified Publishing Partner (GCPP), helping hundreds of web publishers grow their revenue using cutting-edge technology, premium demand partnerships, and proven ad ops expertise. Our team is a mix of engineers, marketers, product evangelists, and customer success specialists, united by a common goal of helping publishers succeed. We have a work culture that values expertise, ownership, and a collaborative spirit.

As a copywriter, you will join our marketing team and support our sales enablement function. Primary objective here will be to aid the sales team in moving deals down the pipeline through highly personalized creative pitches, outreaches, and marketing campaigns. If you’re proficient in copywriting, have a creative mindset, and understand what it takes to engage a reader, we’d like to meet you. Feel free to share samples of your work along with your application. Ultimately, you’ll be responsible for creating content and driving marketing campaigns that enable conversations with prospects.

• Supporting account based marketing campaigns with personalised communication.

• Creating white-papers, two-pagers, pitch-decks for accounts that sales team needs marketing support with.

• Driving account specific marketing campaigns with sales team to activate conversations with high-value prospects.

• Conducting in depth research (read stalking) of prospects to ideate and execute 1-1 campaigns.

• Working with the team on roadmap initiatives like masterclass, podcast, newsletter, etc. to build a community of AdTech professionals.

• 1-3 years of work experience as a writer or in a similar role

• Excellent copywriting skills

• Experience in doing research using multiple sources

• Capability to personalise content based on research

• Prior experience of working on sales enablement content will be a plus

At AdPushup, we have:

• A culture of valuing our employees and promoting an autonomous, transparent, and ethical work environment.

• Talented and supportive peers who value your contributions.

• Challenging opportunities: Learning happens outside the comfort-zone and that’s where our team likes to be – always pushing the boundaries and growing both personally and professionally.

• We believe in tangible work done & actual performance, instead of measuring conventional benchmarks such as work-hours, clock-in/clock-out, etc.

• Transparency: an open, honest and direct communication with co-workers and business associates.